Rimuss – a traditional Swiss brand that connects people. Since 1954.

For generations, Rimuss has accompanied families in Switzerland, creating shared moments of joy at festive occasions such as birthdays, Christmas and Easter. From its origins as a family-made champagne, the brand has developed into a popular aperitif drink for every generation and every occasion.

The Rimuss story continues, with their brand values of ‘COURAGE, STYLE, ENJOYMENT OF LIFE and RESPECT’ playing a central role. One thing is certain: Rimuss belongs at every aperitif and connects people with non-alcoholic "Joy of Living".

“Rimuss & Strada Wein AG is one of the leading producers of grape juice and wine specialties in Switzerland. Their mission is to give consumers pleasure and enjoyment at different stages of their life and to connect generations by sharing a toast.”

Those who want to enjoy, celebrate and toast in style can also do so alcohol-free thanks to Rimuss. They are constantly developing their grape juice creations, cultivating their image and confidently remaining true to their promise: Rimuss is a high-quality non-alcoholic alternative and an enrichment for every occasion.

Grape-juice: The true allrounder

Indulgence
Grape juice is pure nature: pure fruit juice with no added sugar, colourings or preservatives. Hardly any other drink has as much richness and harmony of taste as grape juice.

Fountain of youth
Grape juice protects and strengthens the digestive organs, especially the liver, kidneys and glands. The many trace elements trigger important chemical reactions in the body, which in turn strengthen the immune system.

Minerals and vitamins
In addition to vitamins B and C, grape juice also contains numerous minerals such as sodium, potassium and magnesium, as well as valuable polyphenols. Grape juice thus provides the body with antioxidant support, improves blood circulation, protects the blood vessels and keeps them elastic.

Excellent quality as standard.

Rimuss & Strada Wein AG pursues a strategy that focuses on enjoyment, quality and the customer experience. With clearly defined quality standards, the company produces the finest products, and does so at attractive prices.

Rimuss & Strada has decided to introduce a quality management system according to IFS requirements. IFS stands for International Featured Standards and is one of the most important certification systems in the food industry.

The standard primarily aims to guarantee food safety and quality, but also helps to optimize their own processes. In this way, the standard helps them to keep their promise of quality and to achieve the best possible price-performance ratio.

Naturally sustainable.

Climate protection is very close to their hearts at Rimuss & Strada Wein AG. For this reason, the company has been committed to sustainable climate protection since the 1980’s.

As early as 1985, a hot water solar system was installed on the roof of the production facility to use solar energy and save heating oil.

Since 2016, the company has participated in a voluntary climate protection and energy efficiency programme run by the Swiss government.

Hello from Hallau.

Hallau is a picturesque village surrounded by vineyards in Schaffhausen’s Blauburgunderland. This is also where their work originated from 1945 onwards.

Founder Jakob Rahm-Huber, a true pioneer, laid the foundation of the business as early as 1928 by planting Hallau vineyards with hardy vines. Over the decades, this developed into a production company for wine and grape juice of national importance.

The exchange and relationship with local grape growers and the surrounding Blauburgunderland has always been important to them. They supply them with high-quality grape juices, just like their colleagues in the Zürcher Weinland and Bündner Herrschaft.

The best raw materials enable them to keep their promise of quality.

Rimuss – where the name comes from.

At the OLMA in 1954 (famous exhibition in Switzerland), the winery introduced a new, alcohol-free, sparkling product under the name ‘Ramouss’ (‘cream mousseux’). Before Christmas, however, the name had to be replaced because of the risk of confusion with a similar-sounding brand.

The search for a new name led to ‘Rimouss’, with ‘Ri’ referring to the grape varieties originally used (Riesling and Silvaner) and ‘mouss’ representing the pleasantly tingling bubbles.

Finally, the catchier and now widely known brand name ‘Rimuss’ emerged.

New owners, traditional quality principles.

“At the End of 2017, the Davaz family took over the Rimuss- und Weinkellerei Rahm AG. They come from Fläsch and are winemakers with heart and soul. Since the beginning of 2019, the traditional winery has been operating under the new name ‘Rimuss & Strada Wein AG’.

For them as a winegrowing family, the wine experience (with and without alcohol) is at the center of their work. Since 1972, they have developed from a winery into a specialist in wine, sparkling wine and grape juice.
With pleasure in their craft, a lot of passion and a spirit of innovation, they consistently focus on the highest quality, from their own viticulture to vinification and the wine trade.”

THeir principles – as a family and as a company

Focus
They concentrate on the essentials: on their strengths. They deliberately leave out the less important things.

Flexibility

They think in variations. Criticism moves them forward and leads to good solutions.

Reliability
They work thoroughly, precisely, concretely and reliably.

Solution orientation
They promote an open, partnership-based and solution-oriented cooperation and leadership culture.